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AI Chatbots Create Jewish New Year’s Cards: A Humorous Experiment | Michael Millenson

The Challenge of Crafting a Jewish New Year Card: Can AI Get It Right?


This heading encapsulates the essence of the discussion, highlighting both the challenge faced by AI chatbots in producing culturally specific content and the focus on Rosh Hashanah.

The Limitations of AI Chatbots: Crafting a Rosh Hashanah Card

Artificial intelligence chatbots like ChatGPT, Google’s Gemini, and Elon Musk’s Grok are touted as some of the most advanced software ever built. These digital entities are designed to generate human-like responses, yet when challenged with the seemingly simple task of creating a Rosh Hashanah card, the results reveal a surprising level of difficulty.

The Challenge

I set out to test these chatbots with a straightforward request: “Can you design a Hebrew-English Jewish New Year’s card wishing a year of good health, peace, and prosperity?” Alongside the heavyweights, I explored BAGEL, an AI image generator from ByteDance, and Rabbi Ari, a chatbot focused on Jewish topics from an Israeli entrepreneur. However, the final outputs were often flawed and left much to be desired.

ChatGPT: A False Start

ChatGPT seemed to hit the mark at first glance with a vibrant design featuring green leaves, red flowers, and a classic pomegranate. Yet, when it came to the Hebrew greeting “Shana Tova,” the spelling was shockingly incorrect, missing key letters and leading to a disappointing mix-up.

Gemini: Muddled Messages

Next came Google’s Gemini, which delivered a card that seemed confused from the start. The dominant phrase on top, “Shana Tova Umetukah,” used transliterated Hebrew, while the central image featured a horn of plenty instead of a shofar. More worryingly, the large Hebrew word “M’ayet,” which translates to “spelling,” had no relevance to Rosh Hashanah, and various random letters diluted the card’s intended message.

Perplexity: An Unexpected Twist

Perplexity, usually reliable for information, created an appealing visual with symbols like a dove of peace and honey. However, it botched the Hebrew and English text with mistakes like “hoatth” instead of “health” and a Hebrew greeting that missed critical characters. This card was ironically perplexing.

Microsoft Copilot: Almost There

Microsoft Copilot provided a friendly interface and helpful advice, noting traditional Rosh Hashanah symbols. However, a closer inspection revealed that it too had spelling errors in Hebrew that rendered its output inaccurate. Another missed opportunity!

Grok: Eerily Offbeat

Then came Grok, notorious for past mishaps in content. While it produced two visually striking images purported to represent a Jewish family, the details were unsettling. With only male figures, an off-kilter table spread (three loaves of challah instead of two), and an odd mix of symbols, Grok’s attempt lacked coherence and authenticity.

BAGEL: A Cultural Misstep

The AI image generator BAGEL, under the illusion of precise outputs, produced an image featuring a golden cross—far removed from Jewish iconography. It showcased a significant gap in cultural knowledge, making its greeting card completely off the mark.

Rabbi Ari: A Beacon of Hope

Finally, I turned to Rabbi Ari, an AI chatbot designed for Jewish learning. Unlike its counterparts, it provided not only appropriate text for a card but also instructions on how to create one. The output was both insightful and respectful of Jewish tradition, demonstrating a deeper understanding than the more advanced platforms.

Conclusion: The Human Touch

In the end, can we really expect AI to replicate the intricate nuances of human culture, particularly in a domain as rich as Jewish tradition? These advanced models, trained on vast amounts of information, still stumbled over basics that a sixth grader equipped with some cultural knowledge could easily grasp. This exercise serves as a reminder that while technology advances rapidly, there’s still an irreplaceable quality in human intelligence and understanding that machines have yet to replicate.

So, next time you’re looking for the perfect Rosh Hashanah card, remember: a bit of human creativity goes a long way in conveying the warmth and meaning of the holiday.


Michael L. Millenson has been actively involved in the Jewish community and is a former Pulitzer Prize-nominated reporter. He has contributed to various Jewish publications and continues to explore themes of culture and technology.

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